MEDIOLOGY
Course objectives
The course focuses on main media sciences theories and intends to deepen information and advertising fields as well as basic theories, methodologies, and practices for communicating cultural heritage and territories and designing heritage communication systems. Learning is aimed at acquiring skills for the knowledge application to the study of cultural heritage resources in work and institutional context. Students should be able at the end of the course to make autonomous judgements on socio-cultural topics and contextualize them in the professional reference frame. They will develop pragmatic communication skills related to ICT (information and communication technologies)."
Channel 2
ANTONIO RAFELE
Lecturers' profile
Program - Frequency - Exams
Course program
The course introduces the main tools and concepts of mediology, with constant reference to the studies of Walter Benjamin (on images and shock) and Marshall McLuhan (on the medium, narcosis and configurations). The construction of a theoretical lexicon of communication is aimed at the analysis of imaginaries and narratives between the 19th and 20th centuries (novel, newspaper, photography and television series).
Prerequisites
None
ANTONIO RAFELE
Lecturers' profile
Program - Frequency - Exams
Course program
The course introduces the main tools and concepts of mediology, with constant reference to the studies of Walter Benjamin (on images and shock) and Marshall McLuhan (on the medium, narcosis and configurations). The construction of a theoretical lexicon of communication is aimed at the analysis of imaginaries and narratives between the 19th and 20th centuries (novel, newspaper, photography and television series).
Prerequisites
None
- Lesson code1036566
- Academic year2025/2026
- CourseSustainable tourism science
- CurriculumMANAGEMENT E GESTIONE DELLE IMPRESE TURISTICHE
- Year2nd year
- Semester1st semester
- SSDSPS/08
- CFU6
- Subject areaDiscipline sociologiche, psicologiche e antropologiche